We reached our target at 3.30pm GMT on Friday 25 April: thank you so much! You can still donate at:\u00a0 https:\/\/moneyformadagascar.org\/online-donation-form\/<\/a> and we will use the money to help Malagasy men, women and children lift themselves from poverty and hunger, and protect and expand the vital, vibrant Malagasy wilderness.<\/h4>\nAll money donated via Green Match Fund has been doubled in value<\/strong>, and will go to a programme at the heart of our existence and our work with the people of Madagascar \u2013 Resilient Forests and Livelihoods (RFL)<\/a><\/strong>.<\/h4>\n![\"\"](\"https:\/\/moneyformadagascar.org\/wp-content\/uploads\/2025\/04\/Donate-MfM-logos-300x48.jpg\")
<\/a><\/p>\nOur RFL programme demonstrates that development \u2013 people improving their lives and livelihoods<\/strong> through increasing their incomes \u2013 need not clash, and in fact can complement and strengthen the protection and (re-)growth of the environment<\/strong> of which we are all a part and on which we all depend.<\/h4>\nAnd it is important<\/strong>.<\/h4>\n![\"\"](\"https:\/\/moneyformadagascar.org\/wp-content\/uploads\/2025\/02\/success-story-Mitsinjo_Photo-2-300x272.jpg\")
<\/p>\n
Why do we need RFL?<\/strong><\/span><\/h2>\nThe people of Madagascar live in and contribute to a truly breathtaking, spectacular, biosphere.<\/h4>\n![\"\"](\"https:\/\/moneyformadagascar.org\/wp-content\/uploads\/2025\/03\/tenrec-1-300x182.png\")
Almost 90 per cent of plant and animal species in Madagascar are found only here<\/strong>, and the island contains five per cent of all the world’s species of flora and fauna<\/strong>.<\/h4>\nBut Madagascar has the world’s fourth-highest rate of deforestation<\/strong>, and more than 600 Malagasy plant and animal species are threatened with extinction<\/strong>.<\/h4>\nNot only is this unacceptable because those animals and plants have as great a right to exist as every person does, it is also a genuine crisis because we all \u2013 including every person \u2013 depend on our forests for survival.<\/h4>\nAnd Malagasy people face serious existential challenges.<\/h4>\nThe country’s population is one of the world’s poorest: 79.9 per cent of Malagasy people live on or below the global poverty baseline of \u00a31.73 per day<\/strong>. Eighty per cent rely entirely on agriculture for their income and survival.<\/h4>\nEven though Madagascar is one of only four countries recognised to remove more carbon from the atmosphere than it emits (a ‘carbon sink’), the country is experiencing some of the worst impacts of the carbon catastrophe<\/strong> to date, including drought<\/strong>, flooding<\/strong> and the permanent loss of fertile soil due to extreme rainfall<\/strong> events.<\/h4>\nThe reality facing most Malagasy men, women and children is that food shortage, hunger and its impacts, including stunting in nearly 50 per cent of children due to malnutrition<\/strong>, are not just a threat, but a reality<\/strong>: understandably, one way they try to improve their lives is by removing forest to access more land, and produce more food.<\/h4>\nThat’s where RFL comes in.<\/h4>\n
![\"\"](\"https:\/\/moneyformadagascar.org\/wp-content\/uploads\/2025\/03\/vegetable-garden-income-generating-activities-of-a-womens-association-savings-group-in-Maintirano-300x200.jpg\")
<\/p>\n
What does RFL do?<\/strong><\/span><\/h2>\nOur Resilient Forests and Livelihoods programme addresses these two huge and closely-related problems \u2013 deforestation and damage to the environment, and Malagasy people’s need to escape food shortage, poverty and its terrible impacts \u2013 head-on.<\/h4>\n![\"\"](\"https:\/\/moneyformadagascar.org\/wp-content\/uploads\/2025\/03\/20241022_Mitsinjo_Parcelle-DAF-de-SOANANDRASANA-Henriette2-300x200.jpg\")
We work with Malagasy men, women and children, providing training<\/strong>, technology<\/strong>, expertise<\/strong> and funding<\/strong> to help them develop and lead innovative initiatives to increase food yields and incomes, lifting themselves from poverty<\/strong> and into the relative comfort they \u2013 like all of us \u2013 deserve.<\/h4>\nAnd we are helping them take an active role in forest protection<\/strong>, restoration and replanting<\/strong>, creating jobs and community projects to safeguard forests<\/strong>, help them grow<\/strong>, and welcoming and protecting animals and plants<\/strong>, helping them return to areas in which they used to live.<\/h4>\nUsing agro-forestry<\/strong>, improved planting and fertilisation techniques<\/strong>, innovative approaches to plant-care and -use<\/strong>, and animal and wilderness protection<\/strong>, we are helping Malagasy people use their own ideas, talents and commitment to improve their lives and the environment in which they live, and on which we all rely<\/strong>.![\"\"](\"https:\/\/moneyformadagascar.org\/wp-content\/uploads\/2025\/03\/IMG-20240902-WA0031-300x200.jpg\")
<\/h4>\nWe are helping them protect plants, severely-endangered animals including tenrecs, lemurs and amphibians, and birds<\/strong>, all by expanding and protecting their forest homes.<\/h4>\nRFL proves and embodies a vital truth: development and the environment do not need to clash or compete with one another<\/strong>. We can help and are helping Malagasy people improve their own lives and reach their potential, while simultaneously protecting and promoting the wild, amazing ecosphere in which they live<\/strong>.<\/h4>\nWhat do we need?<\/strong><\/span><\/h2>\nWe are targeting a total of \u00a330,000 in this year’s Big Give Green Match Fund, which will then be doubled<\/strong> thanks to our champion funder The Reed Foundation and pledges from two supporters. This means every \u00a31 you donate will give us \u00a32<\/strong>.<\/h4>\n![\"\"](\"https:\/\/moneyformadagascar.org\/wp-content\/uploads\/2025\/01\/mfm-Mitsinjo-tree-nursery-300x225.jpg\")
We will use that money to:<\/h4>\n\n- \n
\u00a318,000 \u2013 Train and support<\/strong> Malagasy farmers to develop agro-forestry<\/strong> on their land<\/span><\/h4>\n<\/li>\n<\/ul>\n\n- \n
\u00a318,000 \u2013 Train and support<\/strong> Malagasy people in Climate-Smart agriculture<\/strong><\/span><\/h4>\n<\/li>\n<\/ul>\n\n- \n
\u00a315,000 \u2013 Build community capacity<\/strong> to protect and restore local forests and biodiversity<\/strong><\/span><\/h4>\n<\/li>\n<\/ul>\n\n- \n
\u00a39,000 \u2013 Restore degraded land<\/strong> for sustainable agricultural use<\/span><\/h4>\n<\/li>\n<\/ul>\nWhat can I do?<\/strong><\/span><\/h2>\nAs noted, we already achieved our Green Match Fund target – thank you so much!<\/h4>\nBut if you still want to donate to the RFL programme, please do so here<\/a>: your donation will be very gratefully received and will help Malagasy people lift themselves from poverty and hunger, and protect and expand the Malagasy rainforest, upon which we all rely.<\/h4>\nYour donation will benefit:<\/h4>\n\n- \n
Malagasy people<\/strong> who deserve as we all do to live in reasonable comfort, free from risk of malnutrition and harm: your donation will help us provide the platform from which they can increase their incomes, produce the food they need, and develop and manage their own initiatives and ideas<\/strong>. You will help change lives, absolutely for the better<\/strong><\/h4>\n<\/li>\n- \n
The Malagasy rainforest and all the animals and plants within it<\/strong> (the Malagasy wilderness contains five per cent of all the world\u2019s species of flora and fauna: 80 per cent of those are found nowhere else on the planet): your donation will give Malagasy people the means to protect and expand the forests, and safeguard the animals and plants it contains and supports<\/strong><\/h4>\n<\/li>\n- \n
Everyone<\/strong>: the world relies on its forests. That includes all of us. Even if we did not have a moral responsibility to protect \u2013 or at least not be responsible for harming \u2013 the living things with which we share the planet, our rainforests provide air we breathe and are central to our hopes and efforts to reduce and mitigate the impacts of climate change<\/strong>. Your work and generosity will, in this way, benefit every person \u2013 every living thing \u2013 on Earth<\/strong><\/h4>\n<\/li>\n<\/ul>\nThank you!<\/strong><\/h4>\nThanks so much for reading, and please help us give Malagasy people the platform they need to improve their lives and health, and protect and promote the magnificent ecosystem in which they live, and on which we all rely<\/strong>.<\/h4>\nFind Out More<\/span><\/h2>\n<\/h4>\nResilient Forests and Livelihoods: what it is, and why it\u2019s necessary<\/a><\/strong><\/h4>\nGreen Match Fund – Forests, Farms and Lemurs<\/a><\/strong><\/h4>\nThe Green Match Fund: it’s in the name<\/a><\/strong><\/h4>\nHealth, wealth and wellbeing: the challenges facing development and environmental action<\/a><\/strong><\/h4>\nDream Home: Savings and loans for permanent homes<\/a><\/strong><\/h4>\nResilient Forests and Livelihoods: meet the people<\/a><\/strong><\/h4>\nSavings and loans – a way to make ‘dreams come true’<\/a>\u00a0<\/strong><\/h4>\nDynamic Agro-Forestry: Malagasy people changing practices\u2026<\/a><\/strong><\/h4>\nDAF – Forests AND Food<\/a><\/strong><\/h4>\n\u00a0![\"\"](\"https:\/\/moneyformadagascar.org\/wp-content\/uploads\/2025\/03\/GGmixer-300x83.png\")
<\/h4>\n
<\/a><\/p>\nOur RFL programme demonstrates that development \u2013 people improving their lives and livelihoods<\/strong> through increasing their incomes \u2013 need not clash, and in fact can complement and strengthen the protection and (re-)growth of the environment<\/strong> of which we are all a part and on which we all depend.<\/h4>\n
And it is important<\/strong>.<\/h4>\n
<\/p>\nWhy do we need RFL?<\/strong><\/span><\/h2>\n
The people of Madagascar live in and contribute to a truly breathtaking, spectacular, biosphere.<\/h4>\n
Almost 90 per cent of plant and animal species in Madagascar are found only here<\/strong>, and the island contains five per cent of all the world’s species of flora and fauna<\/strong>.<\/h4>\nBut Madagascar has the world’s fourth-highest rate of deforestation<\/strong>, and more than 600 Malagasy plant and animal species are threatened with extinction<\/strong>.<\/h4>\n
Not only is this unacceptable because those animals and plants have as great a right to exist as every person does, it is also a genuine crisis because we all \u2013 including every person \u2013 depend on our forests for survival.<\/h4>\n
And Malagasy people face serious existential challenges.<\/h4>\n
The country’s population is one of the world’s poorest: 79.9 per cent of Malagasy people live on or below the global poverty baseline of \u00a31.73 per day<\/strong>. Eighty per cent rely entirely on agriculture for their income and survival.<\/h4>\n
Even though Madagascar is one of only four countries recognised to remove more carbon from the atmosphere than it emits (a ‘carbon sink’), the country is experiencing some of the worst impacts of the carbon catastrophe<\/strong> to date, including drought<\/strong>, flooding<\/strong> and the permanent loss of fertile soil due to extreme rainfall<\/strong> events.<\/h4>\n
The reality facing most Malagasy men, women and children is that food shortage, hunger and its impacts, including stunting in nearly 50 per cent of children due to malnutrition<\/strong>, are not just a threat, but a reality<\/strong>: understandably, one way they try to improve their lives is by removing forest to access more land, and produce more food.<\/h4>\n
That’s where RFL comes in.<\/h4>\n
<\/p>\nWhat does RFL do?<\/strong><\/span><\/h2>\n
Our Resilient Forests and Livelihoods programme addresses these two huge and closely-related problems \u2013 deforestation and damage to the environment, and Malagasy people’s need to escape food shortage, poverty and its terrible impacts \u2013 head-on.<\/h4>\n
We work with Malagasy men, women and children, providing training<\/strong>, technology<\/strong>, expertise<\/strong> and funding<\/strong> to help them develop and lead innovative initiatives to increase food yields and incomes, lifting themselves from poverty<\/strong> and into the relative comfort they \u2013 like all of us \u2013 deserve.<\/h4>\nAnd we are helping them take an active role in forest protection<\/strong>, restoration and replanting<\/strong>, creating jobs and community projects to safeguard forests<\/strong>, help them grow<\/strong>, and welcoming and protecting animals and plants<\/strong>, helping them return to areas in which they used to live.<\/h4>\n
Using agro-forestry<\/strong>, improved planting and fertilisation techniques<\/strong>, innovative approaches to plant-care and -use<\/strong>, and animal and wilderness protection<\/strong>, we are helping Malagasy people use their own ideas, talents and commitment to improve their lives and the environment in which they live, and on which we all rely<\/strong>.
<\/h4>\nWe are helping them protect plants, severely-endangered animals including tenrecs, lemurs and amphibians, and birds<\/strong>, all by expanding and protecting their forest homes.<\/h4>\n
RFL proves and embodies a vital truth: development and the environment do not need to clash or compete with one another<\/strong>. We can help and are helping Malagasy people improve their own lives and reach their potential, while simultaneously protecting and promoting the wild, amazing ecosphere in which they live<\/strong>.<\/h4>\n
What do we need?<\/strong><\/span><\/h2>\n
We are targeting a total of \u00a330,000 in this year’s Big Give Green Match Fund, which will then be doubled<\/strong> thanks to our champion funder The Reed Foundation and pledges from two supporters. This means every \u00a31 you donate will give us \u00a32<\/strong>.<\/h4>\n
We will use that money to:<\/h4>\n\n
\u00a318,000 \u2013 Train and support<\/strong> Malagasy farmers to develop agro-forestry<\/strong> on their land<\/span><\/h4>\n<\/li>\n<\/ul>\n
\n
\u00a318,000 \u2013 Train and support<\/strong> Malagasy people in Climate-Smart agriculture<\/strong><\/span><\/h4>\n<\/li>\n<\/ul>\n
\n
\u00a315,000 \u2013 Build community capacity<\/strong> to protect and restore local forests and biodiversity<\/strong><\/span><\/h4>\n<\/li>\n<\/ul>\n
\n
\u00a39,000 \u2013 Restore degraded land<\/strong> for sustainable agricultural use<\/span><\/h4>\n<\/li>\n<\/ul>\n
What can I do?<\/strong><\/span><\/h2>\n
As noted, we already achieved our Green Match Fund target – thank you so much!<\/h4>\n
But if you still want to donate to the RFL programme, please do so here<\/a>: your donation will be very gratefully received and will help Malagasy people lift themselves from poverty and hunger, and protect and expand the Malagasy rainforest, upon which we all rely.<\/h4>\n
Your donation will benefit:<\/h4>\n
\n
Malagasy people<\/strong> who deserve as we all do to live in reasonable comfort, free from risk of malnutrition and harm: your donation will help us provide the platform from which they can increase their incomes, produce the food they need, and develop and manage their own initiatives and ideas<\/strong>. You will help change lives, absolutely for the better<\/strong><\/h4>\n<\/li>\n
The Malagasy rainforest and all the animals and plants within it<\/strong> (the Malagasy wilderness contains five per cent of all the world\u2019s species of flora and fauna: 80 per cent of those are found nowhere else on the planet): your donation will give Malagasy people the means to protect and expand the forests, and safeguard the animals and plants it contains and supports<\/strong><\/h4>\n<\/li>\n
Everyone<\/strong>: the world relies on its forests. That includes all of us. Even if we did not have a moral responsibility to protect \u2013 or at least not be responsible for harming \u2013 the living things with which we share the planet, our rainforests provide air we breathe and are central to our hopes and efforts to reduce and mitigate the impacts of climate change<\/strong>. Your work and generosity will, in this way, benefit every person \u2013 every living thing \u2013 on Earth<\/strong><\/h4>\n<\/li>\n<\/ul>\n
Thank you!<\/strong><\/h4>\n
Thanks so much for reading, and please help us give Malagasy people the platform they need to improve their lives and health, and protect and promote the magnificent ecosystem in which they live, and on which we all rely<\/strong>.<\/h4>\n
Find Out More<\/span><\/h2>\n
<\/h4>\n
Resilient Forests and Livelihoods: what it is, and why it\u2019s necessary<\/a><\/strong><\/h4>\n
Green Match Fund – Forests, Farms and Lemurs<\/a><\/strong><\/h4>\n
The Green Match Fund: it’s in the name<\/a><\/strong><\/h4>\n
Health, wealth and wellbeing: the challenges facing development and environmental action<\/a><\/strong><\/h4>\n
Dream Home: Savings and loans for permanent homes<\/a><\/strong><\/h4>\n
Resilient Forests and Livelihoods: meet the people<\/a><\/strong><\/h4>\n
Savings and loans – a way to make ‘dreams come true’<\/a>\u00a0<\/strong><\/h4>\n
Dynamic Agro-Forestry: Malagasy people changing practices\u2026<\/a><\/strong><\/h4>\n
DAF – Forests AND Food<\/a><\/strong><\/h4>\n
\u00a0
<\/h4>\n